At City Pet Group, our journey is guided by a clear vision: to provide premium pet nutrition, wellness solutions, and accessories across India. Our founder, Arun Kumar Sharma, has been the driving force behind the company, shaping its growth, brand values, and commitment to pets and their owners.
Professional Background & Industry Expertise
The foundation of City Pet Group is built on deep professional exposure to the Indian pet care ecosystem. The leadership brings hands-on experience across multiple aspects of the pet industry, including:
Pet Industry Experience
-
Strong understanding of pet nutrition, health supplements, grooming, and accessories
-
Practical exposure to breed-specific needs, life-stage nutrition, and health concerns
-
Continuous engagement with market trends and product performance insights
Market & Consumer Understanding
-
In-depth knowledge of Indian pet owner expectations and buying behavior
-
Awareness of regional demand patterns, pricing sensitivities, and quality benchmarks
-
Focus on delivering products that balance performance, safety, and value
Product & Quality Orientation
-
Experience in evaluating formulations, raw materials, and finished products
-
Alignment with food safety, labeling, and compliance requirements
-
Emphasis on consistent quality control across sourcing and distribution
Business & Distribution Exposure
-
Understanding of pet retail, e-commerce, and multi-city distribution models
-
Experience working with manufacturers, suppliers, and channel partners
-
Ability to scale operations while maintaining process discipline and standards
Our Founder’s Vision
Arun Kumar Sharma envisioned a company that would transform the pet care industry in India. His vision includes:
-
High-Quality Pet Products: Ensuring every product meets stringent quality standards.
-
Accessibility Across India: Making premium pet products available in all major cities and towns.
-
Innovation in Pet Care: Constantly introducing new solutions for nutrition, health, and grooming.
-
Trust and Transparency: Building a brand that pet owners can rely on.
Leadership Philosophy
At City Pet Group, leadership is about guiding with purpose and integrity. Key principles include:
-
Customer-Centric Approach: Prioritizing the needs of pets and their owners.
-
Quality-First Mindset: Every product undergoes thorough quality checks.
-
Sustainable Growth: Expanding responsibly while maintaining ethical practices.
-
Team Empowerment: Encouraging innovation and collaboration among employees.
Achievements Under Leadership
Under Arun Kumar Sharma’s guidance, City Pet Group has achieved significant milestones:
-
Launch of premium pet brands including Zoom Bark, Wildozar, and others.
-
Establishment of nationwide distribution networks, reaching pet owners across India.
-
Recognition as a trusted brand for pet health, nutrition, and wellness by veterinarians and owners alike.
-
Consistent introduction of innovative pet products that meet evolving market needs.
Commitment to Pet Health
Our founder emphasizes that pet health is at the heart of everything we do. From sourcing high-quality ingredients to rigorous testing and quality assurance, City Pet Group ensures that pets receive products that support overall well-being, nutrition, and longevity.
Product Excellence
City Pet Group specializes in diverse product categories:
-
Premium dog and puppy food
-
Nutritional supplements for all breeds
-
Grooming essentials including shampoos, conditioners, and brushes
-
Durable toys, collars, leashes, and travel accessories
Every product is crafted with quality, safety, and pet satisfaction in mind.
Nationwide Presence
With a PAN-India footprint, City Pet Group ensures that pet owners in major cities and emerging towns have access to premium products and trusted brands. This nationwide presence reinforces our commitment to serving pets and their families.
Ethical Manufacturing & Sourcing
City Pet Group maintains strict manufacturing standards:
-
Sourcing ingredients from trusted, certified suppliers
-
Ensuring compliance with safety and hygiene regulations
-
Regular quality checks at every stage of production
-
Commitment to environmentally responsible practices
Our Brands & Brand Philosophy
City Pet Group houses several premium pet brands, each aligned with our core values of quality, innovation, and pet well-being:
-
Zoom Bark – High-quality dog treats and nutrition
-
Wildozar – Functional pet products for health and activity
-
Other Brands – Trusted names in pet nutrition and wellness
Our brand philosophy emphasizes trust, transparency, and a deep understanding of pets’ needs.
Innovation & Growth
Innovation is central to City Pet Group’s strategy:
-
Introduction of breed-specific nutrition and supplements
-
Development of ergonomic and safe pet accessories
-
Launch of new flavors, textures, and formulations to enhance pet experience
This ensures that City Pet Group remains a leader in the Indian pet industry.
Leadership That Builds Long-Term Trust
Strong leadership is the foundation of every successful organization. At City Pet Group, the founder’s strategic direction ensures that quality, consistency, and responsibility are embedded in every aspect of the business.
This leadership approach translates into:
-
Structured quality systems that govern product development, sourcing, and distribution
-
Reliable standards that partners, veterinarians, and pet owners can depend on
-
Continuous improvement in nutrition, safety, and product innovation
-
A future-focused organization built for sustainable growth in the Indian pet care market
By operating with clear leadership principles, City Pet Group continues to strengthen its position as a credible, professionally managed, and trusted pet care organization in India.